Last Updated: December 2024
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. Cookies help websites function properly, improve user experience, and provide information about how the site is used.
2. Why We Use Cookies
My Driver Coverage ("we," "us," or "our") uses cookies and similar technologies for the following purposes:
- Essential Cookies: Required for website functionality, security, and basic operations
- Analytics Cookies: Help us understand how visitors use our website
- Advertising & Conversion Tracking Cookies: Used to measure advertising performance and optimize campaigns
- Preference Cookies: Remember user settings and preferences
3. Google Ads & Advertising Cookies
This website uses Google Ads conversion tracking, which relies on cookies and similar technologies to:
- Track actions such as form submissions or button clicks
- Measure the effectiveness of advertising campaigns
- Improve ad relevance and performance
- Detect and prevent fraud
Google may use this information in accordance with its own policies. For more information, please review Google's Cookie Policy and Google's Privacy Policy.
4. Types of Cookies We Use
| Cookie Type | Purpose | Duration | Provider |
|---|---|---|---|
| Essential Cookies | Core website functionality & security | Session / up to 1 year | My Driver Coverage |
| Google Ads Conversion Cookies | Measure ad performance | Up to 90 days | |
| Analytics Cookies | Website usage & traffic analysis | Up to 2 years | |
| Preference Cookies | Remember user settings | Up to 1 year | My Driver Coverage |
| Marketing Cookies | Advertising & retargeting | 1–2 years | Google & advertising partners |
5. First-Party and Third-Party Cookies
First-Party Cookies
These cookies are set directly by My Driver Coverage and are used to operate and improve the website.
Third-Party Cookies
These cookies are set by third parties, such as Google, and are used for:
- Advertising and conversion tracking
- Analytics and performance measurement
- Retargeting and ad optimization
6. How You Can Control Cookies
Browser Controls
Most web browsers allow you to manage cookies through their settings. You can:
- View cookies stored on your device
- Delete cookies
- Block cookies from specific websites
- Block third-party cookies
Please note that disabling cookies may affect website functionality.
Google Advertising Controls
You can manage Google ad personalization through your Google account settings or opt out using the Google Analytics Opt-out Browser Add-on.
7. Conversion Tracking & Data Use
When you interact with our website, certain actions may be tracked for conversion reporting and advertising optimization purposes.
This data is:
- Used to measure advertising effectiveness
- Shared with advertising platforms such as Google
- Processed in accordance with applicable privacy laws
- Retained for a limited period consistent with platform policies
8. Do Not Track Signals
Some browsers offer a "Do Not Track" (DNT) feature. At this time, our website does not respond to DNT signals. You may control tracking through browser and cookie settings.
9. Updates to This Cookie Policy
We may update this Cookie Policy from time to time. Changes will be posted on this page, and the "Last Updated" date will be revised accordingly. Continued use of the website constitutes acceptance of the updated policy.
10. Contact Us
If you have any questions about this Cookie Policy or our use of cookies, please contact us at:
My Driver Coverage
Email: privacy@mydrivercoverage.com
Phone: 1-800-657-6578